16 Jan

PR/Marketing Executive

Lagos Mainland, Lagos
  • Full-Time
  • ₦Negotiable
  • Closing Date: 20-Feb-2018

Job Purpose

The incumbent will be responsible for developing & supervising the implementation of marketing strategies so as to achieve business development goal and effective brand visibility.

Job Responsibilities

·         Devise creative marketing strategies that fit company profile.

·         Develop effective marketing plans using appropriate strategies and tactics.

·         Organize and coordinate PR activities.

·         Ensure that sales team members follow through with devised marketing plans.

·         Build & maintain customer relationship.

·         Conduct market research either by using customer questionnaires or focus groups.

·         Track marketing performance and return on investment and prepare weekly or monthly reports for management.

·         Monitor and report on competitors’ activities.

·         Lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities.

·         Oversee and manage the marketing budget.

·         Develop an annual marketing plan in conjunction with the Online manager.

 

Desired Competencies

·         Degree in Marketing, Business Administration, Communication or any related field with 3 years experience in similar role

·         Creativity and exceptional writing and editing skills

·         Planning, Organising and Time Management skills

·         Good carriage and fashionable Persona

·         Excellent Communication Skill and networking ability

·         Good Commercial awareness.